Abstrakt

Consumer behaviors on food purchasing places: A case study of red meat consumption in Turkey

Ruveyda Kiziloglu, Halil Kizilaslan

This study aimed at doing an econometric analysis of red meat consumption patterns, socio-economic characteristics of the consumer and red meat purchasing places of the households living in the central district of Erzurumprovince. The results obtained through factor analysis were used as explanatory variables in multi-logit regression analysis. According to analysis results, it was observed that red meat purchase places, market, supermarket, and hypermarket had a negative relation with age and educational background with respect to butchers, the traditional place of purchase, market and supermarket had a positive relation with income of the consumer in comparison with butchers.